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Identify key players (e.g., customer groups, supplier companies, major organizations) that Coca- Cola deals with in its operation and, from the marketing perspective, describe what Coca-Cola exchanges with each of the key players in order to make money in its business.

Q1) Identify key players (e.g., customer groups, supplier companies, major organizations) that Coca- Cola deals with in its operation and, from the marketing perspective, describe what Coca-Cola exchanges with each of the key players in order to make money in its...