write an essay where you present research from an annotated bibliography ( i will upload it below) to create and make an argument for a PSA campaign that targets college students. Not only will you present research, you’ll also think of a title for your PSA campaign that would be interesting for college students, and discuss the kinds of campaign materials your PSA would use to target college students (for instance posters, tv ads, pop sockets, etc.)
A few words of caution: consider the diversity of college students. Here’s a website that gives you some basics, but you might want to also look at ages of college students as well. https://nces.ed.gov/fastfacts/display.asp?id=372#College_enrollment (Links to an external site.)
Ultimately, you don’t have to create campaign items. You’re just writing an essay that argues for a campaign that you create from your imagination on your own using research that you conducted (and conducting more research when and if necessary!). You’ll describe the materials you’d create and use the research you have conducted (or find additional research as necessary) as support for those items. This assignment does require a bit of imagination when you create the title of your campaign and in your discussion of the campaign items, you’d create if you were to actually create a PSA campaign.
Use the 5 sources from the annotated bibliography that I will share below.
You don’t need to include any images, you can just describe the campaign materials you’d create briefly and why using your sources as support.
Do use in-text citations and a works cited page.