This assignment is to write a memorandum or an analysis of a case study for the subject of International Business and this is a college course. There is a case study to read which will be attached below called: The Holland Sweetener Company versus NutraSweet A, and after reading it you can choose one of the two options to write about:
1) From all the different entities involved in the case — suppliers, customers, competitors, makers of complementary products, and government bodies — which are likely to benefit from the success of Holland Sweetener Company? Why?
2) In this case, who are the customers? Who are the makers of complementary products? Evaluate the bargaining power of Holland Sweetener Company and of NutraSweet vis- à-vis each one of these.
Edition: September 7, 2022
Note: only choose 1 question.
The minimum word count for this assignment is 500 words and the maximum is 1,000. It should not exceed the word count. NO OUTSIDE SOURCES SHOULD BE USED FOR THIS ASSIGNMENT, THE ONLY SOIRCE THAT SHOULD BE USED FOR EVIDENCE IS THE CASE STUDY ITSELF! Therefore, Evidence from the Case study, and in-text citations must be frequently used as support for your points. Points being made should properly be backed up by evidence from the case. This paper should be written in APA format.
Screenshots of the Case Study are attached below.