Week 2: Interactive Activity
Content Introduction
2.1. Learning Outcomes
1. Recognize the basic concepts and terminology used in Strategic Management.
2.2. Reading
Required
Chapter 1. Basic Concepts of Strategic Management
- Textbook: Wheelen, T. L., Hunger, D., Hoffman, A. N., & Bamford, C. E. (2014). Concepts in strategic management and business policy (14th ed.). Upper Saddle River, NJ: Prentice Hall. ISBN-13: 9780133126129 (print), 9780133126433 (e-text)
Recommended
Colin. W (2004). Strategic Management. Palgrave MACMILLAN. Retrieved from http://dr-ama.com/wp-content/uploads/2013/10/Strategic-Management.pdf
2.3. Test your knowledge (Max 100 words for every question)
Question 1
Why are strategic decisions different from other kinds of decisions?
Question 2
When is the planning mode of strategic decision-making superior to the entrepreneurial and adaptive modes?
2.4. Instructions
- Answer both questions in the test your knowledge section.
- Post your answer in the discussion board using the discussion link below (week 2: interactive learning activity).