Strategic Management and Strategic Competitiveness
Choose a public corporation, with which you are familiar, from one of the following industries:
1. Travel.
2. Technology.
3. Food.
Research the company on its own website, public filings on the Securities and Exchange Commission’s
( SEC.gov | Filings & Forms ), and any other sources you can find. The annual report will often provide insights that can help address some of these questions. USE the link I attached to ensure that you meet the requirements.
Write a 4-6 pg paper in which you address the following:
· Assess how globalization and technology changes have impacted the corporation you researched.
· Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.
· Assess how the vision statement and mission statement of the corporation influence its overall success.
· Evaluate how each category of stakeholder impacts the overall success of this corporation.
· Use the Internet to locate and include at least three quality references
The specific course learning outcome associated with this assignment is the following:
· Determine the impact of globalization and technology changes, strategic models, vision and mission statements, and stakeholders on a corporation’s success.
