Readings for Self-control:
Cultural values and coupon proneness
Resources available for me versus us
Readings for power distance belief:
when celebrities count
Who is wary of user design
Website for the “Hofstede’s National Culture Model”
• You only need to know about what six dimensions of the Hofstede Model are in order to answer the second
question for your report requirement. (please check https://www.hofstede-insights.com/models/national-culture/)
• Note: “self-construal” is considered the same as “individualism/collectivism,” which
DOES NOT count for another dimension, compared to “self-construal.”
Clarifications about Q1 regarding “levels of analysis.”
• For this question, you can carefully examine and compare the
materials/stimuli/instruments researchers used to investigate/operationalize selfconstrual/PDB in each study (for each article, there are multiple studies reported), and
then you will have a better idea about “level of analysis.” It is like a categorization of all
the measurements/manipulations of self-construal/PDB into different levels.
• This question is about self-construal/PDB itself, rather than the potential
effects/consequences of self-construal/PDB.
