Purpose
Understanding the ethical use of AI and being able to reflect upon and critically assess the appropriateness of AI in different contexts is a critical skill for business leaders. Businesses that fail to use AI ethically or fail to use ethical AI systems are at risk of a range of consequences. These include breaches of law (e.g., privacy, discrimination), industry regulation, and good governance principles. This also means that organisations are at risk of losing their social licence to operate.
In this reflective essay you will consider these issues with reference to your own perspectives. The form of reflective essay has been chosen because the best business leaders learn from experience and exposure to new ideas, information and evidence, and they exhibit self-awareness of the inputs that shape their worldviews and perspectives. This reflective essay will help you build these reflective capabilities, whilst also assessing your knowledge, analytical ability and communication skills.
Task Requirements
You should take one of the key readings listed below and write a 1,200-word reflection on your views on the use of generative AI in a business context. You should reflect on your views as to what considerations should frame the use of AI in a business context, whether these considerations apply to all businesses equally or vary by industry, and who you believe ought to be responsible for preventing adverse consequences arising – AI developers, government, CEO’s, end users, or someone else? In setting out these views you should consider how the article/s you have read has changed your thinking. Perhaps you hadn’t thought about the issue much or perhaps you were strongly in favour of the use of generative AI in all contexts, but having read the article, you now have different views. Perhaps the article has not changed your views at all.
Whatever change has or hasn’t occurred, any claims that you make need to be supported by evidence (the reading itself, your learning process or materials/discussions you have been exposed to throughout the unit, or your own experiences) and clear reasoning. You can also draw on other material and learnings you’ve been exposed to throughout the unit when explaining your reasoning or the inputs that have shaped your thinking beyond the article you read. Drawing on the guidance provided for reflective essay writing and published here, you should be sure to think about:
● what people have said
● what you have read
● what you yourself are thinking
● how your thinking has changed.
REFLECTION READINGS:
Choose one of the “Key Readings” listed below for this reflective assignment. Copies of the ‘Key Readings’ are provided separately with this Guide.
You can also draw on the related reading if you wish. Make sure you specify clearly in your assignment, which reading you chose.
Option 1) Breaking Guardrails A
Key Reading:
Ray, Tiernan. (23/11/2023). Generative AI can easily be made malicious despite guardrails, say scholars, Znet.
Option 2) Breaking Guardrails B
Key Reading:
Roose, Kevin. (17/2/2023) “A Conversation With Bing’s Chatbot Left Me Deeply Unsettled” New York Times.
Option 3) Extracting Training Data
Key Reading:
Nasr, M. et al (28/11/2023) “Extracting Training Data from ChatGPT” not-just-memorization.github.io
Task Rules
WEIGHTING: 40%
WORD COUNT: • Strictly 1,200 words (+/-10%).
• Everything except your cover sheet, table of contents and your bibliography counts towards the word count.
• Any report outside of this word limit will be penalised.
• Your document should include a word count on the title page.
• You must use at least 8 academic journal articles in writing the essay
CONDITIONS FOR USING GENERATIVE AI:
Generative AI tools cannot be used in this assessment task.
All 3 key readings are attached below. Please choose 1 of the readings below.
Please follow the APA 7th edition referencing guide.
Purpose Understanding the ethical use of AI and being able to reflect upon and c
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