Scenario
After reviewing the new proposed vision from Healthy Dynamics that includes updated mission, focus area, and objectives, the CEO has decided to contract a project manager. The project manager understands the importance of identifying stakeholders early in the strategic planning process. The project manager will be responsible for the successful start of the planning strategy, implementation, review, control, and evaluation of the strategic plan. Other tasks include: gathering feedback from stakeholders, identifying areas of improvement, and making recommendations.
The project manager has asked you to provide a strategy map, identifying key stakeholders involved in achieving the objectives of the defined focus area. Some of the major stakeholders in the healthcare industry are physicians, employers, insurance companies, pharmaceutical firms, government agencies, and consumers (e.g., patients and employees). You will also need to make a list of relevant questions to solicit feedback from the stakeholders that will allow you to see where stakeholders stand when evaluated by the same key measures (survey questions).
Instructions
Design a Strategy Map (data table) using Microsoft Word that includes:
Identifying the key stakeholders.
What business or health industry does the stakeholder represent (e.g., wellness, pharmacy, health plans, non-profit, academia, etc.)?
What are the stakeholders’ roles and responsibilities as it relates to the strategic plan?
Indicate how often you will meet with the stakeholders.
What type of power (e.g., financial, providers, users, influencers) will the stakeholder have in the success of the strategic plan?
Include a timeline to show when you will engage each stakeholder.
Create a Stakeholder Survey that includes:
Key questions to solicit feedback from stakeholders after your first meeting (both quantitative and qualitative) to identify potential solutions to anticipated issues that may be raised by the stakeholders?
Questions should be aimed at how to improve the effectiveness of the stakeholder meetings and the satisfaction of the stakeholders during the planning process?
Your assignment should include a title page, a reference page, and a minimum of three scholarly sources, two of which must be retrieved from the Rasmussen Library.
Grading rubric:
Criterion 1
0% of total gradeA – 4 – MasteryClearly identified stakeholders, using specific details.0B – 3 – ProficiencyClearly identified stakeholders.0C – 2 – CompetenceAdequately identified stakeholders.0F – 1 – No PassUsed unclear verbiage for identifying the key stakeholders.0I – 0 – Not SubmittedNot Submitted0
Criterion 2
0% of total gradeA – 4 – MasteryClearly indicated the business or health industry the stakeholder represents.0B – 3 – ProficiencyIncluded the business or health industry the stakeholder represents.0C – 2 – CompetenceVaguely indicated the business or health industry the stakeholder represents.0F – 1 – No PassUsed unclear verbiage for the business or health industry the stakeholder represents.0I – 0 – Not SubmittedNot Submitted0
Criterion 3
0% of total gradeA – 4 – MasteryClearly indicated the stakeholders’ roles and responsibilities as it relates to the strategic plan in a well-executed strategy map.0B – 3 – ProficiencyIncluded the stakeholders’ roles and responsibilities as it relates to the strategic plan.0C – 2 – CompetenceVaguely indicated stakeholders’ roles and responsibilities as it relates to the strategic plan.0F – 1 – No PassUsed unclear verbiage for the stakeholders’ roles and responsibilities as it relates to the strategic plan.0I – 0 – Not SubmittedNot Submitted0
Criterion 4
0% of total gradeA – 4 – MasteryClearly indicated how often to meet with the stakeholders.0B – 3 – ProficiencyIndicated how often to meet with the stakeholders.0C – 2 – CompetenceVaguely indicated how often to meet with the stakeholders.0F – 1 – No PassUsed unclear verbiage for how often to meet with the stakeholders.0I – 0 – Not SubmittedNot Submitted0
Criterion 5
0% of total gradeA – 4 – MasteryComprehensively indicated type of power the stakeholder will have in the success of the strategic plan.0B – 3 – ProficiencyClearly indicated type of power the stakeholder will have in the success of the strategic plan.0C – 2 – CompetenceAdequately indicated type of power the stakeholder will have in the success of the strategic plan.0F – 1 – No PassUsed unclear verbiage for the type of power the stakeholder will have in the success of the strategic plan.0I – 0 – Not SubmittedNot Submitted0
Criterion 6
0% of total gradeA – 4 – MasteryIncluded a comprehensive timeline to show when to engage each stakeholder.0B – 3 – ProficiencyIncluded a clear timeline to show when to engage each stakeholder.0C – 2 – CompetenceIncluded a vague timeline to show when to engage each stakeholder.0F – 1 – No PassUsed unclear timeline to show when to engage each stakeholder.0I – 0 – Not SubmittedNot Submitted0
Criterion 7
0% of total gradeA – 4 – MasteryCreated detailed questions to solicit feedback from stakeholders.0B – 3 – ProficiencyCreated clear questions to solicit feedback from stakeholders.0C – 2 – CompetenceCreated general questions to solicit feedback from stakeholders.0F – 1 – No PassUsed unclear verbiage for key questions to solicit feedback from stakeholders.0I – 0 – Not SubmittedNot Submitted0
Criterion 8
0% of total gradeA – 4 – MasteryCreated detailed questions aimed at how to improve the effectiveness of the stakeholder meetings.0B – 3 – ProficiencyCreated clear questions aimed at how to improve the effectiveness of the stakeholder meetings.0C – 2 – CompetenceCreated general questions aimed at how to improve the effectiveness of the stakeholder meetings.0F – 1 – No PassUsed unclear verbiage for questions aimed at how to improve the effectiveness of the stakeholder meetings.0I – 0 – Not SubmittedNot Submitted0
Criterion 9
0% of total gradeA – 4 – MasteryUsed and identified three or more credible sources and relevant sources.0B – 3 – ProficiencyUsed and identified three credible sources in a stakeholder survey.0C – 2 – CompetenceUsed and identified three sources in a stakeholder survey.0F – 1 – No PassUsed less than three sources.0I – 0 – Not SubmittedNot Submitted0
