Please research the company in depth and answer the outline: https://www.pleo.io/en
I have also added the job description in the document attached below just for better understanding of writin from a SDR perspective (can read)
And the challenge that needs to be done is also in the document below (must read)
I have made an outline for what I want you to do a deep analysis about, whilst writing the analysis label each section with the title it has right now. Please do the work as the outline says
Slide 1: Title Slide
Title: Sales Development Representative Challenge Presentation
Name: [Your Name]
Date: [Presentation Date]
Company: Pleo
Slide 2: Introduction
Objective of the Presentation: Brief overview of what you will cover
Agenda: List the main points you will discuss (e.g., company targeting, outreach strategy, handling objections.
Slide 3: Understanding Pleo
Brief about Pleo: Mission, vision, and key products/services
Role of SDR in Pleo: Importance of the role in achieving company goals
Slide 4: Target Companies and Stakeholders
Criteria for Selection: Explain and find the criteria for selecting companies (industries, company size, buyer persona etc)
Selected Companies: List the 3 companies with a brief description of each
Key Stakeholders: Identify the stakeholders you would target at these companies
(This section is very important, this needs to be deeply researched and explained)
Slide 5: Detailed Analysis of One Target Company
Company Overview: A deeper look into one of the selected companies
Stakeholder Profiles: Detailed profiles of the stakeholders in this company
Why Pleo: Reasons why this company would benefit from Pleo’s solutions
(This is even more important, and needs to be very well explained as to why this is the best one)
Slide 6: Outbound Strategy Overview
Approach: Outline of your multi-channel approach (email, LinkedIn, calls etc)
Tools and Resources: Mention of tools like Lusha, Hubspot, Salesloft as per the role description
Show the outbound steps/strategy you will need to reach one of the 3 Key companies you have picked on the first point.
Slide 7&8 – Contact email
Write the first touch point of this cold outbound strategy for the above 2 stakeholders. 1 email towards a decision maker (e.g. CFO/VP finance) and one customised email (rest of the relevant target prospects (other stakeholder)).
Write the full emails and below each one, an explanation of them as to why.
Slide 9: Handling Common Objections
List of Potential Objections: Cost, security, implementation etc
Prepared Responses: Detailed responses to these objections, backed by data or anecdotes and personal reflection
Slide 10: Conclusion
Summary of Key Points: Recap of what was presented
Value Proposition: Reinforce how you can contribute to Pleo’s goals as an SDR
Closing Remark: Express enthusiasm for the potential to contribute and grow with Pleo
