Please follow the following rubric, use attached textbook and previous assignment for refrence. You must use my previous assignment’s company “EduBooks” for the frame work.
In the exercise titled “Phase 1: Framing the business”, you designed a framework for a new venture. In this paper, you are required to generate a new venture plan for the same business. Below is detailed guidelines on what is required for this paper.
Executive Summary (5 points):
Summary of everything that you have mentioned in the report. Around 250 words
Section 1: The Business Framework (20 points)
1.1 Problem Description
1.2 Solution Description
1.3 Target Customers
1.4 Objectives of the Venture
Note: You can incorporate the answers from the “Phase 1: Framing the Business” assignment to complete this task. Please remember to rephrase and acknowledge the use of materials from the previous assignment in preparing this project.
Section 2: Market Analysis and Targets (25 points)
2.1 Market Segment
2.2 Total Addressable Market and Serviceable Addressable Market
2.3 Financial Objectives
2.4 Proof Points
2.5 Growth and Scalability Plan
Note: You can include your targets such as when will you develop a minimum viable product, when you will conduct research, when do you plan to launch etc. in your proof points section.
Section 3: Operations and Customer Journal Map (15 points)
3.1 Resource Requirements
3.2 Major Activities Required to Generate the Product/Service
3.3 Customer Journey Map
Section 4: Risk Analysis (15 points)
Note: The depth of your analysis determines points. Aim around 500 words and address major types of risks mentioned in the book)
Other requirements (20)
Minimum Words = 2,000.
Double spacing, Times New Roman font 12.
Formatting, Citations, and Referencing: Chose a format and be consistent. Cite where you got the figures for market analysis and provide references.
