TUTORIAL 3 Questions
In an approximately 350-word response on one page, using concrete examples from the tutorial reading and the contemporary media environment, consider the question: Do you agree with the Columbia School’s “limited effects” model of mass communication? To what extent do digital technologies effect patterns of behaviour and thought?
Your response will be graded out of 5 points:
2 points – Ability to comprehend reading. This will be demonstrated by referring to relevant elements of the argument in the reading and using it effectively to illustrate your response.
2 points – Ability to apply the reading to relevant examples in the contemporary media environment. Your choice of examples and additional material should be relevant to the question and to the week’s themes, and should help to build your argument alongside your use of the reading.
1 point – Overall visual presentation of your response. Think about how the visual presentation of your response shapes how your response will be read. Is there certain information you would like to be read first? Make sure it is clear which sections should be read in what order. Are there images or visual examples you’ve selected to enhance elements of your argument? Make sure your layout allows for easy movement between your written answer and the other media on your page.
*It should be noted that simply putting a vaguely related image on your response page is not adequate to demonstrate a creative presentation of your response. Rather, the layout and visual elements of the response page should make sense as a creative way of presenting your argument. More is not necessarily better, sometimes the most creative approach is the simplest one, so do not just fill the page with other media in the hopes that it will gain a higher mark. That being said, each response is worth only 5% of the course grade, and the creative element is only worth one mark. So, do not feel obligated to spend many hours on this element of the assignment. Do your best to present a visually interesting and clear response page and use this as an opportunity to explore your thoughts about the material and learn while writing and laying out your 1-page response.
