Compare and Contrast – Import/export, distribution partner, franchise, licensing, joint ventures, contract manufacturing, counter trade, piggy backing, and direct investment via the establishment of manufacturing facilities.
There are several paths companies can take when entering a new region or market, each of which has its own level of cost and risks. After reviewing the Readings and Resources select 4 methods of international market entry and write a paper (approx. 500 words in APA format) that compares and contrasts each in relationship to the capital investment required, the labor force and skill set needed, the level of management control needed, potential barriers to trade, and the overall risk/reward with each approach.