1- Select an international firm and critically evaluate its expansion and performance in one of its foreign markets, taking into account the following topics:
* Summary about the firm (Particularly its operations in the selected foreign market)
* Evaluate the Societal environment of the selected foreign market (culture, economic, political)
* Use one of the Theories (Five forces or Diamond) to evaluate the firm’s industry in the foreign market
* Assess the firm’s location decision (opportunities/ risks)
* Evaluate the firm’s entry modes and strategies
* Provide your recommendations with regard to the firm’s future expansion in the selected market
Note: I would like to chose Ritz Carlton In Saudi Arabia but first make your search and take my permission before starting writing the paper, if there is not enough resources in the chosen topic I will be open to choose different country to make the paper more interesting.
I would not choose Saudi Arabia if there is not enough Data, Resources, and needed information for the report. Please consider taking my permission before taking any step in writing the paper.
Addition: I attached articles for you to review, If it is good you can use it if it is not good please ignore them
I also attached the Criteria for Project Report Assessment for you to consider when writing the paper.
Please do not use very old dated papers for the resources, try to use new resources.
Course Name : International Business
Text Book:
Daniels, J. D., Radebaugh, L. H., & Sullivan, D. P. (2021). International Business: Environments & Operations, sixteenth edition, Pearson Education Limited.