You
must submit a business email in response to the scenario
below. The country I want to do is Mexico.
Purpose
This
assignment is designed to teach you the following:
1.
Conducting research
2.
Analyzing the
communication strategies of a specific cultural group
3.
Applying business
writing principles
4.
Writing a professional
email that is clear and concise
Scenario
The
executives at your financial investment firm need more information on
how to make a positive impression on their potential new clients. They have
asked you to send them an email describing their potential clients’
communication preferences. They have specifically asked you to research and
report on these three topics:
·
Low or High Context. You are expected to describe whether this culture is
considered a ‘high context’ or ‘low context’ culture. You must included
specific instructions on how the executives should communicate their pitch
given the preferences of this culture.
·
Non-verbals/Body
Language. You are expected to describe how
this culture uses non-verbals to express approval or disapproval or other
relevant information during a meeting or in recreational settings. Give
specific instructions as to how your executives can recognize and interpret
common non-verbal rules in said culture.
·
Business Writing
Preferences. You are expected to explain the
unique writing behaviors of that culture. You should also describe how one
should follow-up in writing after a meeting.
Remember
that the potential clients speak English, so the executives won’t need to
translate any information for their clients.
Your
email will address the best business practices of the country you
researched (Colombia, Brazil, Mexico, South Korea, Singapore, China,
Italy, Sweden, Turkey, the United Arab Emirates, Israel, Kenya, or
Nigeria).
Your Task
Write
a professional email in which you address the three topics the executives
requested. Your analysis should be based on your knowledge of these cultural
dimensions: high vs. low context, individualism vs collectivism, power
distance, uncertainty avoidance, time orientation, assertiveness, and verbal
and nonverbal communication. You are free to give a brief explanation
of these subjects in order to explain or give evidence to your
recommendations.
Here
is how to proceed:
1.
Review the insert
“How to Write Effective Emails”to check the format of business
emails. Your email will include a subject line, a formal salutation, the body
of the message, a complimentary close, and a signature block.
2.
Use the principles of
business writing to deliver a message that is professional, clear, concise, and
free of grammatical and mechanical errors. Follow the principles of business
communication referred to in Modules 5 and 6.
3.
Use a minimum of three
sources. This will help you ensure that the information you found is
accurate. You can choose from journal articles, books, online sites,
interviews, etc. You must have at least two sources gathered from the library database. https://library.unt.edu/
4.
These sources must be
cited using APA 7th edition format. You can learn to cite your sources here.Links to an external site. https://owl.purdue.edu/owl/research_and_citation/apa_style/apa_formatting_and_style_guide/reference_list_basic_rules.html
5.
6.
Consider using bullets,
numbered lists, headers, and other visuals to create a document that is easy to
navigate. Note that you will need to write paragraphs following the principles
of business communication. Your message should not primarily consists of bullet
points.
7.
Link your sources in the
body of your message to provide citations.
