Select a business that has done well during COVID-19–below are recommended businesses:
Peloton
Amazon
Netflix
Costco
Clorox
Why have these businesses done well? What can they do to improve? Have they sustained their level of profitability?
What has happened with them since COVID-19?
(If you would like to select another business, please send me an email… that is fine, remember to do an analysis of how they can sustain performance)
Research, analyze, and apply the concepts learned in this course and answer all of the questions below regarding the corporation. With this information, write a professional-looking paper. The same previous Case Study Analysis Grading Rubric for the previous analyses is the guideline for grading this Final Project. In summary, we are learning how to analyze common business cases in different environments and how to manage them strategically to maximize profits and minimize negative possibilities. The conclusion should provide your strategic alternatives, as in the Conclusion. We are learning how to manage strategically and will gain experience in real-world situations. Not only will the Appendix: Case Analysis found in the back of our book and our Course Resources have guidelines too. The paper is similar to composing a business proposal for executives to learn about the firm’s best opportunities and next steps toward them. The main purpose is to apply our textbook reading to provide strategic options, justifying our alternatives from research. This is only a written assignment–there is no PowerPoint presentation associated with this Case Study.
FINAL CASE STUDY QUESTIONS – See Appendix, Case Analysis, and Case Analysis Boxes throughout the text – see page numbers below for more specific explanations of each point. Now for this Final Case Study, additional questions will be required to be addressed.
1. Introduce the organization: basic facts and current status
Pg. 14
2. Specifically identify the industry, life-cycle stage and the competitors – see IBIS World database
Pg. 25
3. Analyze the potential profitability of the industry
Pg. 38
4. Who has succeeded and failed in the industry? What are the Critical Success Factors?
Pg. 38
5. What political/legal forces affect the industry?
Pg. 55
6. What economic forces affect the industry? What is the market structure?
Pg. 62
7. What social forces affect the industry?
Pg. 81
8. What technological forces affect the industry?
Pg. 87
9. What is the current firm-level or corporate-level strategy?
Pg. 141
10. What is the current business-level [generic] strategy?
Pg. 172
11. What are the business strategies of the major competitors?
Pg. 175
12. What is the organization’s Marketing Strategy?
Pg. 191
13. What is the organization’s financial position and financial strategy – how do they make and invest their money?
Pg. 194
14. What are the organization’s production and purchasing strategies?
Pg. 199
15. What are the current strategies in the organization’s other functional areas HR, IS, etc)?
Pg. 202
16. / 17. What are the organization’s Strengths and Weaknesses? On what competencies should they build?
Pg. 215
18. / 19. What are the organization’s Opportunities and Threats?
Pg. 217
20. What strategic alternatives are available to the organization?
Pg. 220
21. What are the pros and cons of these alternatives?
22. Which alternative should be pursued and why?
23. How should this alternative be implemented? Based on what you currently know, what would be the next three steps to be taken by this firm?
Pg. 258
24. How should this alternative be controlled? How will you measure the effectiveness of this strategy?
Pg. 270
25. What crisis events should the firm anticipate? What are the firm’s future prospects?
Pg. 278
26. Include content from Good to Great with a recommendation. For example, what method or advice could benefit this firm? Explain how and why, as if you are a business consultant for this organization in the current business environment.
27. Integrate God’s word from John 1 regarding leadership. How could executives exemplify following Jesus as a leader? For example, recognizing that everyone is God’s children could guide in how to address human resources as well as avoiding anything that would discourage following God and Jesus.
Final Case Study Summary
Instructions: You are to write the research paper following the Appendix: Case Analysis found in the rear of your text, incorporating APA standards and citing a minimum of twelve (12) journal sources, and/or business trade resources. Your team is your dialogue group. Each student submits the paper. The Word count for the paper without citations (such as the Reference list) is between 1600-2300 words. Communicating clearly and following grammatical rules shows professionalism. Be sure to write the paper following grammatical, error-free, communication in the appropriate writing style. This demonstrates your business skills and polish in your work, which increases the credibility of the entire work. Do not simply answer the questions; provide support and articulate a path forward.
