Title page – Assignment Title, Student Name, College name, Course name, Professor name, Date, and Company logo.
Table of Contents – Include all the headers and subheaders from past Assignments and their page numbers
Executive Summary – Business Idea Generator
Business Marketing Plan topics and analysis
Business Legal Structure and Finance topic and analysis
Business Accounting and Product/Service Planning topic and analysis
Business Technology Planning topic and analysis
Business Human Resources Capital and Organizational Plan topic and analysis
Conclusion paragraph of your assignment
Reference Page
Appendix Page (items include all charts, tables, etc.)
Hide Rubrics
Rubric Name: Report Rubric
Print
Criteria
Exceptional
Above Average
Average
Needs Improvement
Failing
Criterion Score
Content Volume 40%
100 points
All sections are present and complete (no TBDs or unfinished information).
Executive Summary is present.
Table of Contents matches the flow of the report.
All five topics of the final report were present.
Proper grammar, punctuation, and style are expected.
71.43 points
All sections are present and complete (no TBDs or unfinished information).
Executive Summary is not present.
Table of Contents matches the flow of the report.
Four out of the five topics of the final report were present.
Few minor grammar, punctuation, or style issues.
42.86 points
All sections are not present and/or complete (no TBDs or unfinished information).
Executive Summary is present.
Table of Contents matches the flow of the report.
Three out of the five topics of the final report were present.
Few major grammar, punctuation, or style issues.
14.29 points
All but one (1) full section are present and complete (no TBDs or unfinished information).
Executive summary is missing or incomplete.
Table of Contents does not match the flow of the report.
More than three topics of the final report were not present.
Many grammar, punctuation, or style issues.
0 points
No report has been submitted.
Score of Content Volume 40%,
/ 100
Formatting, Presentation Flow & Clarity 20%
50 points
Consistent formatting of the slides (headers, font size, font color).
Sections have subheaders and information flows from one section to another.
Data and information support each section in details and is relevant to the overall business plan.
40 points
1-2 formatting, flow and/or clarity issues.
30 points
3-4 formatting, flow and/or clarity issues.
20 points
4+ formatting, flow and/or clarity issues.
0 points
Final report is not submitted.
OR
Final report is not formatted for the executive level of the presentation. It looks like a pre-work for the draft.
Content listed is not tied together across other assignments and/or is not relevant to the overall business plan.
Score of Formatting, Presentation Flow & Clarity 20%,
/ 50
Content Style 20%
50 points
Critical Style, which includes all the features of persuasive writing (e.g. facts, re-organized information, data, and individual’s point of view), plus the added feature of at least one other point of view.
35.71 points
Persuasive style, which includes all the features of the analytical writing (e.g. information, re-organization of the information, and data) plus the added feature of individual’s own point of view.
21.43 points
Analytical style, which includes descriptive writing (e.g. facts or information), plus the added feature of the re-organization and supporting data.
7.14 points
Descriptive style, which includes some analytical components (e.g. number of locations, revenue/cost data).
0 points
Descriptive style, which includes facts of information (e.g. a summary of findings or a summary of the company’s web site information).
Score of Content Style 20%,
/ 50
Cited Sources Types and Format 20%
50 points
Sources are cited in the APA format at the end of the final report.
Sources represent variety of the following types:
Book/e-Book, Journals, Company web site, Industry news, Blogs/Social sites.
40 points
Sources are cited in the APA format at the end of the final report.
Sources represent variety of the following types:
Book/e-Book, Journals, Company web site, Industry news, Blogs/Social sites.
One (1) of the above types is missing.
30 points
Sources are cited in the APA format at the end of the final report.
Sources represent variety of the following types:
Book/e-Book, Journals, Company web site, Industry news, Blogs/Social sites.
Two (2) of the above types are missing.
20 points
Sources are cited in the APA format at the end of the report.
Sources represent variety of the following types:
Book/e-Book, Journals, Company web site, Industry news, Blogs/Social sites.
Two (2)+ of the above types are missing.
0 points
No sources are listed at the end of the final report.
Score of Cited Sources Types and Format 20%,
/ 50
Total
Score of Report Rubric,
/ 250
Overall Score
Exceptional:
240 points minimum
Above Average:
200 points minimum
Average:
150 points minimum
Needs Improvements:
90 points minimum
