You will complete an individual written operations plan (3000 words) for a start-up business scenario which will provide evidence of your learning throughout the module.
We cover eight core topics throughout the Service Operations module, all of which provide insight into the practical world of Operations Management and how operations connect with other areas such as Marketing, Strategy, Human Resource Management, Finance and more. You will need to apply each of the eight core topics to your chosen start up business scenario. You should be able to demonstrate alignment of ideas and decisions across the entire operational plan. This document outlines the three start-up business scenarios which you can choose from and the core concept(s) or theory you will need to apply. The assignment structure, formatting, and marking criteria is also provided.
Start Up Business Scenario Options
You must choose ONE out of the THREE start up business scenario options. You will apply each of the core topics covered in the module to this business idea. For each topic, we have told you which core theory or concept you need to apply. However, there is freedom in terms of what type of business you want to create (e.g., relaxed, fun, formal, or high-end) and what type of customer you want to attract. As stated in the marking grid, you can receive up to 10 marks for creativity, so try to do something original which will provide uniqueness and value to your customers – they need a reason to come to you, over your competitors!
· Business Scenario 1 – Spoecivres room for rent (AirBNB style single room accommodation)
o The idea for this business is to provide AirBNB-style single room accommodation), however, you can decide on the style and type of accommodation you want to create (casual, trendy, formal, star rating, location, or anything else!).
· Business Scenario 2 – Spoecivres holiday apartment
o The idea for this business is to provide a single level, multi-room accommodation, however, you can decide on the style and type of accommodation you want to create (casual, trendy, formal, star rating, location, or anything else!).
· Business Scenario 3 – Spoecivres small hotel
o The idea for this business is to provide up to 5 single or multi-level holiday apartments – however, you can decide on the style and type of accommodation you want to create (casual, trendy, formal, star rating, location, or anything else!).
