case study/business analysis is an extensive evaluation of a business. You should select a business that interests you. Your report should include the following components:
1. The history of the company from inception (including founding, early products, product and company evolution). Note: you may need to use additional resources, including the company website, to determine the history of this business
2. SWOT analysis: Weigh strengths and weaknesses against opportunities and threats to determine the company’s competitive position.
3. Identification of internal strengths and weaknesses. Look inside he company to see core competencies. Concurrently, you need to look at weaknesses. Where does this company fall behind? What things can it be doing better?
3. Analyze the external environment to identify opportunities and threats. Include an environmental analysis of the following environmental components:
Economic environment
Socio-cultural environment
Political/Legal environment
Competitive environment
Global environment
Technological environment
Natural environment
4. Strategic evaluation: Include discuss of corporate and business level strategy.
5. Corporate structure: Look at the business organization (including hierarchy, chain of command, centralized versus decentralized management).
6. Strategic Recommendations: Focus on ways that this company can improve. Include a discussion of ways this business can solve potential problems it may be facing and also recommendations for improving profitability.
Please use SCCC library resources (which can be accessed through the SCCC library homepage). You may also use other (credible) business related websites for your research.
Please note: I will need a works cited page with your completed term project PowerPoint report.
Each student will present their projects to the class in the form of a PowerPoint presentation in the discussion section. Dates will be announced.
And the topic chosen for this project is Honda
