Topic 6 and Topic 7: International Marketing and Rule of Law and Ethics
My Selected country Is India
1. Explain how you would develop the marketing mix when doing business in the selected country. Provide specific examples for each of the four main components of the marketing mix. Integrate the effects of the Internet and social media in your analysis.
2 .Recommend three legal compliance approaches you would use for the selected country (e.g., employment law, tax law, advertising law, corporate law).
3. Provide three key recommendations to consider regarding ethics and social responsibility in the selected country (e.g., intellectual property, competition, corruption).