Structure of your individual report INTRODUCTION Give a brief background and describe how the report will unfold section by section. RESEARCH PROGRESS UPDATE Give your personal view on the process of building hypotheses and conducting research to identify a problem worth solving. Describe in detail steps, processes, tools, etc. used to collect, analyze and take action to verify or pivot in order to move forward.
What are the next steps to dig deeper into the micro and macro landscape, how to push into the future as much as possible? SCENARIO PLOTS & TITLES Include a table similar to the one from my slides on Scenario Quality Assessment Check (see below), and analyze each of the scenarios. You may suggest some immediate updates based on this work. Use the table by writing briefly why it’s ok or needs actions for each scenario following the assessment points (design, story, symphony, empathy, play, meaning). SELECTED SCENARIO STORY Write independently the detailed assigned scenario story
(1 of 4). Make sure you include key factors and trends identified to date (!) Must be super relevant narratives for executive audience Brainstorm together, then have an individual writing each the story Steps: Give your story a beginning, middle, and end Remember that some elements remain constant across scenarios Use persona characters, tension, present dilemmas, solve them, and provide twists Build the stories with drama and conflict from 2021 to 2025 to 2030 Fit your story on max one page font 12 and 1 spacing Conclude by describing how you will continue with the following steps Put scenarios to use – return to the initial purpose, problem, and question to define a range of solutions.
Seek alternatives – individually define new opportunities, treaths, actions, strategies. Test your business idea in each scenario and revise. Test the chosen company’s strategy as you know it, how well does it resonate with your scenarios? Grading Criteria (What constitutes a good assignment?): This is a max 5-page individual assignment, well referenced with additional appendices as deemed helpful.
When drafting the document, think of a senior executive audience who seek rigor and reasoning for undertaking the proposed project. Use font 12, 1.5 spacing (except Scenario Story). Apply APA referencing in text and by adding a table of reference at the end to capture course assigned materials, online sources, and other materials consulted for this assignment. Work on this assignment individually except initial brainstorming to benefit team progression as much as possible. I have attached all the details from our project. My part is focused on a correlation of homelessness and drug /alcohol abuse.
